NOW TV (Sky)

During my time on NOW TV, I am responsible for the UI and UX of focussed on engaging new clients and maximise sales. I created numerous successful product features, planning the user experience from the ground up. This included conducting research to define project requirements, sketching initial concepts, defining information architecture, drawing wireframes, creating prototypes, user testing, designing the visuals of the UI elements and working with developers to make the design a reality.